Did Those Sexy Missiles Sell?

| Earlier, we asked blog readers whether an Israeli arms firm could actually sell missiles to India with a Bollywood song-and-dance number. Apparently, they've sold quite a few -- but despite, not because of the commercial, which reportedly evoked "incredulity and derision" from the Indian public and defense establishment. One senior defense officer told the Times of India: "We are buying a whole host of missiles ... and other equipment from Rafael. Their products are good. But this advertisement is quite tacky ... like a C-grade Hindi movie song." (HT: Mayur Misra)